For what might appear to be a self-evident question at it’s face, the answer to the question of when it is appropriate to create something is often blurred. From my own experience, I’ve noticed that it has become commonplace for things to change around the same time (and in generally the same method) as other things. This can be seen with the trend of minimalism, with brands that are at the top of their industry reducing the graphics of their logo and website design to fit the trend.

While it is understandable for a company to get ahead of a marketing curve in order to gain an edge on competitors, it calls into question when the appropriate time to change actually is. What happened to classic design? Is the company that is changing actually proud of their brand, or is it something that they feel is simply the best option for them in the industry space amongst competitors? These questions refer to companies. What about individuals? Is it always the case that creating something from scratch for its own sake should be done? Let’s explore this topic some more:

In the realm of individual creativity, the pressure to conform to prevailing trends can be equally intense. Artists, writers, and creators of all kinds often find themselves navigating a landscape where originality is prized, yet adherence to current styles seems necessary for recognition. This dichotomy raises a crucial question: should one create based on personal vision or follow the trends to ensure wider acceptance?

Consider the example of writers who face the challenge of producing content that resonates with contemporary audiences while staying true to their voice. The literary world, much like the corporate sector, has seen shifts in trends—whether it’s the rise of dystopian narratives, the popularity of memoirs, or the focus on diversity and inclusivity. While these trends reflect important cultural movements, the question remains: when is it appropriate for a writer to align with these trends, and when should they forge their own path?

The answer may lie in understanding the purpose behind creation. If the goal is to communicate a specific message or to resonate deeply with an audience, aligning with current trends might be beneficial. On the other hand, if the aim is to express a unique perspective or to challenge conventional thinking, staying true to one’s vision becomes paramount.

The timing of creation is not solely about external trends. It is also about internal readiness. Creating something new requires a confluence of inspiration, skill, and emotional preparedness. Rushing into a project to meet external expectations can lead to work that feels forced and lacks authenticity. Conversely, waiting for the “perfect” moment can result in missed opportunities and unfulfilled potential.

Ultimately, the decision of when to create something is deeply personal and less-so worldly. It involves balancing the desire for innovation with the need for relevance, the drive for authenticity with the pull of trends. Whether you are a company rebranding your image or an individual crafting a new piece of art, the key lies in understanding your motivations and staying true to your core values.

While the trends and external pressures will always play a role in the creative process, the most impactful creations often come from those who dare to carve their own path. Embrace the trends if they align with your vision, but don’t be afraid to stand out and create something timeless. After all, true creativity knows no bounds, and the best time to create is when your heart and mind are ready to bring something meaningful into the world.

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Take care of yourself and someone else,

-brandon

Brandon is a writer for and creator of A Look Around Blog, dedicated to exploring diverse perspectives and insights on personal growth, health, and well-being. To join our journey, enter your email below and leave a comment for this post.